Matt Cutt’s on the Effectiveness of Article Directories

Article directories have been around since the beginning of time and article marketing has been used for as long as I can remember.

The article marketing process normally consists of you writing an article and submitting it to a specific article directory, such as Ezine Articles. Over the years spammers have destroyed this marketing strategy by writing one low quality article, spinning it and then submitting that same article to thousands of article directories, in hopes for some backlinks. (more…)

Guest Posting Popular Spam Activity

I’ve speculated for the past couple of years that guest posting would soon become a highly used spam activity among Blackhat SEO’s and the not so experienced, uneducated SEO’s. Today Matt Cutts, head of Google’s web spam team, answered some questions publicly about what is a safe practice when it comes to guest posting and what is not. (more…)

The Past and Present and Future of Search

I just love publishing content to the “Search Jazz” category! Being that only the absolute best content is published in Search Jazz, it’s exciting to publish here, because I look so forward to providing this content, to my readers and attempting to be the first “search marketer” to do just that. (more…)

Does Each Blog Post Need a Unique Meta Description

Another question that needed some up to dat clarification and got just that today, by +Matt Cutts. Search Jazz tries to publish only the most up to date, most interesting material within the search and social marketing industry. If you know of a piece of content (audio, video, podcasts, etc..) that deserves to make it into our “Search Jazz” section, please don’t hesitate to let me know as quickly as it is released. (more…)

Homepage Redirects a cause for Penguin Penalty?

Homepage Redirects and how they’re working right now. Below is a video produced by Google representative; John Mueller. One I would like for everyone to watch and review. Afterwards, let’s talk about the video in the comments section. (more…)